E-COMMERCE WEB DESIGNING TRENDS:-
Online shopping… Voila! has become a daily routine — more and more people are purchasing stuff on the web at the comfort of their homes! Speaking of sales and retail, things like gimmicky typography, extensive decorations or, on the contrary, minimalism don’t look as cool as they may seem. Let’s take a look at the web design trends.
Horizontally & Vertically Responsive:-
With mobile shopping on the rise, it is important for an online store to provide a fluid, responsive transition in width and height to compensate for the vast differences in screen size and spacing across desktop, tablet and mobile devices.
Add to Cart Buttons:-
The add to cart allows customers to add products to their shopping cart, and continue shopping or check out.
Invest in Additional Design Elements:-
Invest in extra design elements that can create a really unique vibe. Aim at making your store as alive and interactive as possible.
Videos — these are and will be trending in 2018 for sure. Product pages will work to your benefit if you embed a full-screen video or videos from social media.
This trend of chat bots and conversational interfaces really took off in 2016.
Shopping is often about comparing products and learning the details prior to buying. Putting as much information on product pages as possible is the way to go.
Transitions & Animation:-
Transitions and animations can be added to various website components like links, navigation, and images to create a unique experience for users. They serve two purposes. Firstly, adding extra splash thatdefines the brand and also creates a tailored experience. Secondly, transitions and animations can call attention to important items on the page.
Bold, bright colors and gradients are making a comeback.
Stepped style navigation:-
Emotionally intelligent design:-
Emotional design has come to mean humanizing technology with cute animal mascots and eternally chipper chat bots offering delightful and variable rewards that keep customers clicking.
Micro-interactions in the mobile apps are simple, single-use moments that perform a basic function like adjusting a particular setting or controlling a single feature: hitting ‘like’, for instance, or pulling down to refresh.
Design sprints have become increasingly popular among product teams.
Credibility becomes king:-
Giants like Google and Facebook have begun testing fact-checking features that help users discern fact from fiction, making designers to find and embrace new and interesting ways to communicate credibility, safety, and trust online.
Breaking the Grid:-
Websites are moving away from the standard column and grid layout. Instead, websites are experimenting with placement in an effort to refine and modernize design.
Out-of-the-box design concepts:-
These days, websites are moving away from traditional web design concepts and breaking out of the box in an effort to create tailored user experiences and showcase their brand’s unique qualities. Implementing the key design concepts can help online stores to increase conversions and create a memorable experience for shoppers.
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