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BI for ecommerce:- Business Intelligence is an absolute necessity for achieving better business outcomes in e-commerce. Business intelligence is basically the data or information about the customers or fellow competitors that is useful for analyzing the market and making significant decisions in an organization. To outperform competitors it is critical to earn loyal customers on … Continue reading Business Intelligence for ecommerce

Artificial intelligence is the activity devoted to make machines intelligent, and intelligence is that quality that enables an entity to function appropriately and with foresight in its environment. Artificial intelligence technologies include predictive analytics, automated reporting and communications, voice recognition and response, and big data. Artificial Intelligence in true sense stands as an example of … Continue reading Understanding the Role of Artificial Intelligence in Digital Media

Google & SEO :- Search engine optimization (SEO) is the process of optimizing a website so that it can be visible with higher search results in search engines like Google. Google the Master:- Google is the pioneer in search engines in the world and plays a huge role in deciding the traffic for your website. … Continue reading What is Google’s Role on SEO?

Communication has never been so easy with the arrival of gadgets like Smart phones and tablets. Life has become even easier with the mobile applications designed to meet every custom need and are tremendously successful in catering spectacular services to the users worldwide. Mobile technology has lots of positive effect on human’s lives but it … Continue reading Influence of Mobile Technology on People

What should we see in SEO expert, before hiring? Search engine optimization (SEO) helps the organization to rank pages higher in search engines. Only qualified and experienced SEO experts/consultants are capable of attracting the targeted visitors and converting them into loyal customers. Here’s the list of all the essential qualities to look out for in … Continue reading What should we see in SEO expert, before hiring?

What factors should we take into consideration before launching a mobile application? Smartphone apps revolutionized the scene of mobile communications by setting the trend and are definitely here to stay. Developing and building a dedicated mobile app for business of all sizes has become crucial and is highly considered as the innovative way for promoting … Continue reading What factors should we take into

How to engage more visitors to your website:- A good website’s goal is to generate leads, increase conversion rate (% of traffic) and get target customers. The visitors need to stick around your website long enough to explore your offering and for the business, it’s a huge win-win when the first-time-visitors gets converted into loyal … Continue reading How to engage more visitors to your website

A successful mantra for E-commerce success:- Initiating an e-commerce business and putting it in the right track is a herculean task with many steps and decisions need to be undertaken within the deadlines. Below discussed are some suggestions that can be your go-to ‘success mantra’. Simple is the key To garner higher conversion rate, the … Continue reading A successful mantra for E-commerce success